Manny Oliverez - Online Marketing Tips

You should know by now that I am dedicated to the idea of teaching and sharing. Today's guest is Manny Oliverez, President of Capture Billing. He's both a client and active social media user who has taught me a number of ways to promote healthcare online. I asked him about the specific things he did to promote his business and their universal application to online marketing. Find out why Manny suggests getting your collections under control can have a huge impact for your business on today's Get Social Health podcast. Listen to the podcast or drop in at the time stamps below: 01:22 Start 02:14 Capture Billing? 03:56 A Foundation of Money 04:54 Money from Patients of Insurance? 06:02 Money Mismanagement 06:48 About Your Clients 07:20 Affordable Collections 08:40 Quantified Collections 09:21 You Like This? 10:02 Charges v Earnings 10:24 Debunking for Patients 11:34 Pain to Cost Ratios 12:40 Growing Your Own Company 13:55 Where to Start 15:27 You Can Do It! 16:31 Marketing Discipline 17:01 About a Blog 19:06 What's In a Blog? 19:33 Blog-a-Rhythm 20:37 One Thing Leads to Another 22:59 If You Build It Right, They Will Come 24:26 Social Media 27:15 A Hashtag for Every Occasion 27:59 Pinterest? Seriously? 31:16 Visual Content? 32:58 Need to Know 33:33 Enlisting 33:59 Healthcare Writer's Network 34:53 End 35:14 Social Media Tip: @TheDocSmitty 35:43 Social Content Solutions