Bryce Phillips is as modest as they come for a guy that built an empire that helped change the landscape of retail in action sports. From his humble beginnings as a first grade entrepreneur in Oregon to his professional ski career, to the ups and downs of EVO, Bryce has earned everything he’s built. 2:15: What is going on in Bryce’s life this week? 2:48: Recently breaking his back 3:45: Growing up in Roseburg, OR and what childhood was like 6:00: Tough lessons learned as a kid that impact who he his today 8:00: Sports as kid and how Bryce got into skiing in 5th grade 9:47: Buying and selling stuff as a kid 12:18 Evo (special offer) and Diecutstickers.com (Listen for 10% off your first order with DCS 15) 13:23: Bryce getting in trouble when he was a kid and what made him change 14:21: College at SPU and bringing the hustle north and setting up school to ski 16:00: Showrooms in the dorms, internship at K2, and splitting time in Whistler 18:00: Buying and selling in Whistler and finding Ebay 19:10: Heavy Hitting Films, comps and managing school 21:09: Buying houses in a crazy market 22:10: Patrol USA Use TPM10 at checkout on the site and get 10% off and RESQWATER 23:25: Sponsorships that fit who Bryce is and what he wants to accomplish during his “B” ski career. . 25:28: The risk, highlights, and lowlights in his ski career 28:31: Evo as a bunch of pop up stores on the side of the road 30:12: Building the empire and the Great 8 33:04: Opening a storefront and building community 34:36: The challenges of retail and getting into real estate 35:34: The financial crisis, its impact on Bryce, and raising funds to stay alive 38:58: Creating The Pass Life and Evolution Projects 41:02: The web is much more difficult than what people once thought and why retailers die 43:00: How many hours is Bryce putting in these days and how much is he traveling? 44:40: Who is Bryce inspired by?
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