Cultural Differences & Cultural Diversity in International Business
Business:Management
013: Culture and Consumer Behavior; Giampaolo Viglia on
Summary Professor dr. Giampaolo Viglia is a Research Fellow at University of Eastern Piedmont and Professor at Toulouse Business School. Interested in Consumer Decision Making, Pricing and Overconfidence In the amazingly interesting interview we talk about cultural difference when it comes to Choosing a car How a website needs to be different across different cultures What […]
See the original article here: 013: Giampaolo Viglia on Culture and Consumer Behavior
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