Humanity is More Important Than Data in Social Media
Mark Schaefer, Executive Director of Schaefer Marketing Solutions, joins the Social Pros Podcast to discuss all things Twitter, including how to develop a human presence and inspire customers by elevating your employees.
In This Episode
How Twitter’s shift to 280 characters may affect the company and the obstacles it faces How to engage with Twitter as a human-driven platform rather than a place to broadcast ads Why having a human presence is different from employee advocacy How elevating your employees can benefit your business more than traditional ads Why businesses should be evolving their contentResources
Mark Schaefer on Twitter, Facebook, and LinkedIn The Tao of Twitter Known More Than Marketing: Exploring the Five Roles of the New Marketer The Content Code Marketing Companion Podcast Why Consistency Is the Key to Becoming KnownVisit SocialPros.com for more insights from your favorite social media marketers.
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