Pac-12 Commissioner Larry Scott discusses a host of topics related to the business of college athletics, including the effect the Department of Justice's bribery investigation is having throughout the NCAA and its member institutions. Scott also talks about his push to rebrand a conference whose membership includes UCLA, USC and Stanford. He also touches on the changing media landscape -- like the conference's deal with Alibaba -- and the opportunities presented by digital and mobile platforms.
Scott has spent the past eight years as the Pac-12 commissioner, stressing the advantages of a West Coast location. He also led the conference through an expansion for the first time since 1978 by adding Colorado and Utah. He’s also focused on increasing exposure for women’s and Olympics sports, and has created digital and mobile platforms to distribute content throughout the world. A former captain of the Harvard tennis team, Scott is a former professional tennis player and CEO of the Women’s Tennis Association.
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