Life Changing Questions For Business Owners
Business:Management & Marketing
72: Lisa Sasevich: How to make an irresistible offer without being salesy
On today’s show,
Lisa shares powerful principles on how to make an offer that people can say ‘yes’ to on the spot without sounding salesy.
Lisa also covers,
• How she became known as the Queen of Sales Conversion
• Why she believes that all transformation is preceded by a decision
• How she discovered a way to make an irresistible offer that people can say ‘yes’ to on the spot
• Things you need to do to make an offer without being salesy: reverse engineer all your activity to lead to your offer, understand that your offer is made up of two parts and distinguish the three parts of an offer
• The example of how reverse engineering works
• The offer has the outcome or the transformation that you uniquely provide and then it is coupled with how you provide it
• Irresistible offer is made of 3 things: what is your 'main dish' and how to make it, bonuses - what you could add to make it juicier, and a limiter
• Bonus should offer high perceived value for customers, and low cost in time, energy, and money for you
• The difference between two kinds of limiters - quantity and time, and how they work
• Make sure that you are always authentic about your limiters
• Her Life Changing Question is: ‘What would you like the headlines to say about this?’
• Her habit is batching things, and that has led to high productivity.
• Thing on her bucket list it visiting Bali, and attending personal development program called 40 Years of Zen
Resources Mentioned in this show:
lisasasevich.com/bees
https://itunes.apple.com/us/podcast/boost-your-sales-lifestyle-with-lisa-sasevich/id1043976494?mt=2 - “Boost your sales and lifestyle” - Lisa Sasevich's podcast
https://40yearsofzen.com/ - Personal development program 40 Years of Zen
Recommended Reading:
“Boost Your Sales: How To Use Irresistible Offers... Without Being Salesy” - Lisa Sasevich
“Four Spiritual Laws of Prosperity” - Edwene Gaines
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