The Business Case for Selling Lemonade Insurance
That's a fair and slightly provocative question that isn't easily answered.
In fact, there's so many moving parts that it took Ryan Hanley over a week to research this topic and 26 minutes plus to break it all down.
This is certainly a polarizing decision your agency will face, but simply dismissing it without fully understanding what's at stake isn't a good idea.
Ryan delivers a super deep dive to help you with such an understanding.
P.S. Did you know Elevate 18 is the insurance conference you've waited your whole career for? That's right, so grab your ticket today!
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