Brian Windhorst (@WindhorstESPN), ESPN NBA reporter, joins us to discuss LeBron James' move to the Los Angeles Lakers, whether or not this is the last season the current NBA champion Golden State Warriors team will stay intact and how an "integrity fee" from legalized sports gambling in the U.S. could impact player signings in the NBA in the future. Sandra Greer, Insight Director for @MKTG, joins us from London to share insightful findings from the company's 2018 "Frontier Report" with us, which looks at the impact of sponsorships, ROI on sponsorship investments and how companies are activating sponsorships effectively.
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