I Can't Believe it's Not News: A Podcast about Fake News
News & Politics
In this week's episode, Beth and Kelly discuss the history of deception in campaign advertising. Political ads are filled with misleading claims, and we wanted to find out why that's not against FCC regulations the way false claims in consumer ads are. Political advertising is meant to persuade the viewer to change their mind or reassure their beliefs in 30 seconds or less. Advertising works by multiple mechanisms, some of which are about conscious decision making, and some which are not. You can be influenced, even subtly, without really realizing it.
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