Laura Batcha is CEO and Executive Director of the Organic Trade Association which is meeting in Washington, D.C. this week.Organic appears to be going mainstream. USDA certification of organic production has allowed the word "Organic" to become one of the three top trademark words for foods. Wal-mart is planning to expand sales of organic products in its stores in the United States.Batcha speaks of the challenges of growth while maintaining standards and developing an organic "checkoff" that will do as much, or more, than other checkoff programs for commodities. SELECT NOW FOR DAILY AUDIOLaura Batcha
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