Greg Everett of Catalyst Athletics is almost a household name. Anyone (especially in the USA) interested in weightlifting has heard of Everett; but WHY?
Greg is an incredible coach. But he's an even BETTER producer of content, and THAT'S why he's able to make a great living as a nationally-renowned coach. Get that? He's a great coach...and he knows how to tell you so. Greg spends almost as much time sharing his knowledge and building his audience as he does coaching. And that's a very, very smart move.
In this episode, Greg talks about the "Art of Coaching" - the stuff between the reps that makes a trainer a *real* coach - his business, CrossFit, models and mentors. His website is cathletics.com
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