This week, Ryan sits down with friend of the Podcast Cheryl B. Engelhardt to talk about a huge area of expertise for her: e-mail marketing. In addition to being an accomplished singer-songwriter, Cheryl also creates a lot of terrific educational resources for musician entrepreneurs. One of those resources is her "Rock Your E-mail List" course, which you can find at www.inthekey.co/emailcourse. In our interview, Cheryl breaks down a bunch of great strategies for helping you get your e-mail marketing game on-point. Whether you are well acquainted with e-mail marketing, or you have never sent an e-mail about your music career in your life, you can learn a lot of Cheryl's advice this week. Cheryl talks about why e-mail marketing is important, what to write in your e-mails to your fans, what to e-mail when you can't think of anything to write about, the best e-mail marketing platforms, how to grow your e-mail list, and MORE. Enjoy this week's fun and informative interview and be sure to check out all of Cheryl's educational resources for creators at www.inthekeyofsuccess.com.
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