This Business Is Personal - Sudeep Gohil, Strategy Head
Sudeep Gohil has worked in Sydney, London, Portland, LA, Mumbai, and Tokyo. He's run a Droga5 office, led strategy at Wieden and Kennedy, helped 72andsunny develop plans for Asia, and now runs brand strategy at KPMG.
We discuss:
- How moving around helps you connect more dots
- Working in a growing market like India
- Taking a break from agencies
- The move from strategist to CEO
- How it feels when your agency closes
- Taking business personally
- Building the case for planning - with insight into W+K
You can find Sudeep here http://www.twitter.com/sudeepgohil
For strategy articles and drawings:
http://www.markpollard.net
http://www.instagram.com/markpollard
New book "Strategy Is Your Words" out soon.
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