Complete Show Notes: http://wp.me/p1sfi8-21N
In this episode of Sound Design Live, I talk with Mike Rauchfleisch, the owner of Audio Studio Nord in Wilhelmshaven, Germany, about how he built a thriving audio business by working all-night techno parties that no one else wanted. We also discuss:
1. How to survive long events
2. How to differentiate yourself as an audio provider
4. How to offer complete event packages including staging, lighting, and video with strategic partnerships
5. How to promote your AV company through Facebook
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