John Kenny is CSO of FCB Chicago, an agency with a planning team of 85 people. A transplant from Ireland who arrived in Chicago many years ago to attend college, John has seen planning in America since the early days of planning in America.
We discuss:
- Why John feels so bullish about the future of planning
- What makes planning and planners work
- Planning in the USA
You can find John here https://twitter.com/johnxkenny
For strategy articles and drawings:
www.markpollard.net
www.instagram.com/markpollard
New book "Strategy Is Your Words" out soon.
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