TAS 487: (Ask Scott #150) - Excess Inventory Problem - YouTuber and Products - Return Rate and Suspension
When was the last time that you were fired up and ready to tackle your goals as you build your ecommerce business? How do you sustain that passion and energy? If you are in need of a little boost, look no further! It’s time for another session of Ask Scott here on The Amazing Seller! On this episode, you’ll hear Scott’s encouraging and helping thought of the week, then he launches into tackling questions submitted by sellers like you. Topics covered include excess inventory problems, how to leverage YouTube channels, dealing with suspended product listings, and much more. You don’t want to miss a minute of this exciting episode!
Stand out and embrace your unique qualities!So many messages in our culture tell people to go with the flow and just fit in. Standing out is not a quality that is often celebrated in our society. How does that logic apply to the business world? It doesn’t! As an entrepreneur, you need to stand out and embrace your unique qualities if you want to gain any traction. Why should your target audience give your brand a chance? Do you have a good answer for that? On this episode of The Amazing Seller, Scott shares one of his “Thoughts of the week” that came from a TED Talk. The heart of the message that stuck with Scott is the importance of understanding and communicating the unique reason why your business exists in the marketplace. To hear more about this topic, make sure to listen to this episode!
How to deal with excess inventory.Have you ever been in a place where you get so excited about a project that you get a little too far ahead of yourself? If that resonates with you, you aren’t alone! On this episode of The Amazing Seller, you’ll hear from Scott as he explains how sellers like you can deal with excess inventory and take steps that will prevent that from happening in the first place. If you’ve found yourself in this position, make sure to hear Scott’s expert opinion on this topic, it could end up saving you a lot of money in the long run. Don’t miss this helpful episode!
How you can leverage your social media presence to grow your brand.Are you considering making a move to build up your brand on social media platforms? Have you been thinking about creating your very own YouTube channel to build a following? On this episode of The Amazing Seller, Scott goes over some helpful insights about leveraging social media to build your brand. According to Scott, it all comes down to serving your audience. Are you ready to put out content that will appeal to the group you are targeting? Have you considered how you can provide value to that audience? If you are ready to start monetizing a social media platform like YouTube, consider taking baby steps by becoming an Amazon affiliate to test your influence over the following you’ve built. To hear more insights and lessons from Scott on this topic, make sure to listen to this episode!
OUTLINE OF THIS EPISODE OF THE AMAZING SELLER [0:03] Scott’s introduction to this episode of the podcast! [2:00] Scott’s thought of the week. [7:30] Two examples from Scott’s local community. [12:30] Question #1: What should I do with excess inventory? [18:50] Question #2: How can I leverage my growing YouTube channel? My company wants to start selling on Amazon but I don’t think it will fit the 10x10x1 strategy, what do you suggest? [28:30] Question #3: What do I do now that my product has been suspended? RESOURCES MENTIONED IN THIS EPISODE Simon Sinek TED Talk Bulletproof Coffee www.theamazingseller.com/ask www.theamazingseller.com/challenge www.theamazingseller.com/486
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