TAS 381: Zero Sales to $100k in 11 Months + Outside Traffic Tips

Not sure if you have what it takes to build a successful and thriving ecommerce business? Are you intimidated by guys like Scott who seem to find success because they’ve been in the industry for years? This episode of The Amazing Seller will help change your perspective! You’ll hear from a fellow TAS follower like YOU who have been able to put the principles the Scott teaches into practice in a relatively short time to experience exponential growth. Learn from Mattei as he shares his story and how he has reached the point of success he currently enjoys and his plans for the future - don’t miss it!

Preparing for Success

Be honest, are you ready for success? If all of a sudden, your product took off in sales, would you be able to handle that increased demand? Do you have the systems and processes in place? On this episode of The Amazing Seller, you’ll hear from Mattei as he shares what steps he took early on before he even launched his product that helped to set him up for success. Learn how he approached product research, his keyword strategy, listing optimization, and much more! If you are ready to take the next step toward growth, make sure you learn from Mattei on this episode!

Build a Launch List!

If you’ve been around the TAS community for very long, you’ve heard Scott talk about the necessity of building an email launch list. Scott is VERY passionate about this subject and is convinced that it’s the one unique tool every seller should use that help them get an edge over the competition. On this episode of The Amazing Seller, Mattei shares his story and how pivotal the use of an email launch list was to the early success he experienced with his product launch. To hear more of Mattei’s story and get another angle on why you should start focusing your resources on building an email list, don’t miss this episode!

Planning the Next Big Step

Can you imagine what it must be like to have your ecommerce business running so smoothly that you are ready to start planning the next phase of growth? What would it take for your small business to get to that level? What do you think your next step would be? On this episode of The Amazing Seller, Scott sits down with TAS follower and business owner, Mattei as he shares his story and asks Scott for input on where to take his next step. Mattei’s question boils down to whether he should launch a second product in the US Amazon market or if he should expand his reach to the European Amazon market. To hear more of Mattei’s story and the awesome advice that Scott gave him, make sure to listen to this episode!

TAKE ACTION!

Everyone wants to know the secret formula to success. What easy to use hacks will grant overnight success? The truth of the matter is, every situation is unique. There are so many factors at play that determine how a product will trend and other decisions that the seller makes that could have a HUGE impact on the chance for financial success. In light of all these moving parts, Scott continuously encourages TAS followers like you each and every week to TAKE ACTION! Echoing that call is Mattei, Scott’s guest for this episode. Mattei also shares this piece of encouragement - stay with it, keep test, keep refining, don’t quit! If you’d like to hear Mattei’s story and how he has been able to push through the ups and downs of running a small business - don’t miss this episode!

OUTLINE OF THIS EPISODE OF THE AMAZING SELLER [0:03] Scott’s introduction to this episode of the podcast! [3:00] Mattei joins the podcast and shares his story, the cliff notes version. [8:30] Mattei talks about his background in software development and how he created his first product. [12:00] How did Mattei get to where he is now with his ecommerce business? [15:00] What did Mattei do behind the scenes before he launched his product? [25:00] Connecting with a YouTube personality for product promotion. [33:00] Why you should consider advertising on your own product listings. [37:00] Mattei is trying to decide the next step - expand in the US or move to the European Amazon Marketplace? [40:00] Leveraging keywords and the data available. [44:30] Mattei talks about a negative keyword strategy. [46:30] Parting words of advice from Mattei - TAKE ACTION and keep testing, stay with it! RESOURCES MENTIONED IN THIS EPISODE www.theamazingseller.com/book Google Adwords