Business:Marketing
TAS 277 : Ask Scott Session #84 - Your Business and Marketing Questions
2016-11-04
If you’ve got question or curiosities banging around in your head about selling products online, Amazon private label, online marketing or business, then you have hit the jackpot! This episode of the Amazing Seller podcast is aimed at answering questions that every day people ask about selling products online or anything else related to online business. You can ask your questions by listening to this episode and following the link Scott shares. Nothing is out of bounds so be sure you take the time to listen and then ASK your questions.
What should I do? I’ve found someone selling my products on eBay!A listener called in to ask Scott about something she’s discovered: her products are being sold by someone on eBay. What many private label sellers don’t know is that there are a handful of software packages out there that can be populated with information from an Amazon product listing and then posted automatically on eBay. These software packages can even monitor the price of your items and raise or lower the eBay price automatically in response. Is that something you should be concerned about? If so, what can you do about it? You’ll get to hear Scott’s response on this episode of The Amazing Seller.
I’m trying to determine if a product niche is a good one to get into. Can you guide me?When you’re considering a product to sell on Amazon as a private label item you want to do some careful product research. But you don’t want to look ONLY at the product and similar products, you also want to look at the entire market surrounding that product. By doing that you can determine if there is enough demand for those types of products to expect that your product would be able to garner enough sales to make the work worth it. Scott goes deep into the issue on this episode so be sure you listen so you can learn how to research a product and market effectively.
I got a sample product from my supplier and it doesn’t look like the picture I was shown.When you order products from a supplier, whether a U.S. supplier or a foreign supplier, you want to ensure that you’re getting exactly what you want - in terms of quality and appearance. If you ever receive a sample product or even your final product and it’s not exactly what you want it to be like, you need to remember that you are building a business. You want everything to be top quality for your customers and for the sake of representing your brand. How should you handle a situation where the product you receive is not what you want? Scott’s got the answer on this episode.
I’m ready to create a logo and packaging for my product. Where do I start?One of the most important aspects of your overall product design is - believe it or not - the logo and packaging. Those are the first impression your customers will have of your product so you want it to be the best it can be. You don’t want to cut corners here because what you present to your customer first is what will represent the quality and feel of your entire business from that point forward. On this episode, Scott gives some great advice about how to find a good graphic designer or package supply company to represent your brand exactly as you want.
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