Episode 35 - Marketing Superstars the WNBA, Creating Superstars and MJ or Kobe?

On this episode, Gilbert takes some time to explain himself on some comments he made about the WNBA a few years back. Yes, they of course got him in some hot water, but as we discuss, he does not deny the talent and skill level of the players, but for the league to crossover to mass appeal, it comes down to marketing. Continuing on the theme of appeal, Gil examines a player who he fully appreciates now, in Kawhi Leonard, mainly in the superior skill set he possesses. And while we’re at it, we get all the way into the skill versus athleticism argument and the MJ or Kobe question.

Learn more about your ad choices. Visit podcastchoices.com/adchoices