M 17 Cart Abandonment and Lifetime Back End Sales

M 17 Cart Abandonment and Lifetime Back End Sales The best way to make more on e-commerce is to have procedures for cart abandonment so you increase the lifetime back end sales. Optimize the sales cart, doing follow up emails and text and see results. A doctor's perspective many sold live in the Shanghai airport just did my presentation that the closest one the latest Asian conference, officially called the for so long. Let's see International Symposium on Ankylosing spondylitis, pain classification anti-inflammatory and pain treatment programs by the Asia Pacific Federation of pain physicians Shanghai academic conference. Yeah, the conference went well, I gave a little speech and these are well the meals were good to get to meet the president of the hospital that kind of put it on a specialized in as overall good experience look forward to turning into some like that again, This week is perpetual traffic Episode 166. They're talking revenue optimization, a lot of times that podcast about conversions, how to set it up, so people click your ads so that you can make the purchase or get the email. But this time, it's like, Hey, if you're gonna business, you're gonna make sales. Revenue optimization is important. We're talking not just the pre-sale, but the sale follows up email cart abandonment, in recapturing and retargeting and those types. Now, most people just focus on leads and conversion rates, but you got to be able to capture their money. That's why you're in business. And there are only three ways to do that, get more customers, get them to spend more, or get them to buy more often. And recent stats show it's seven times more expensive to get a new customer than to keep going you have. One thing they mentioned was that the initial sale is just one piece, a lot of people try to do everything into one sale. And that's more like a quick promo, the money is made on the back end, through your email sequences, optimizing your email list, and you know reselling them on other products that they may have already purchased, you know, the lifetime value is the most important. And that's the whole, maybe they only purchased them for $17 up front. But then three months from now, 60 days from now, they buy something that's 199, and then another two months now 49. So if your lifetime value of your customer ends up being hired, that means you can spend more than the next guy to acquire the customers on the front end. And one thing that you can do that optimize everything is decreased your bounce rate managers 10%. Think about this way, if you paid 50 cents per lead, and you got 1000 leads great, but we start checking Google Analytics, you notice, wow, all the 100 didn't just bounce in the first 30 seconds. Well, now you didn't just spend 50. Sincerely, it was five bucks. So the first thing you might want to do is good like tiny PNG or Kingdom speed test to try to optimize like your images, see what's slowing your page down, people are just bouncing right all the means they get on your Facebook, or LinkedIn or wherever they click your page. It doesn't load fast in the forum. And they leave or worse they get your page is not what they're looking for. They click off. Also if you got were WordPress and you got plugins you don't use delete though that also helps that speed up your page. Now abandoned cart follow up is probably the biggest thing that you can do to just recap them, we're talking 70% 50%, more sales type of thing. Now some people say start from any page and we're towards check out this guy recommending 30 checkout page 30 your cart, get the debt to optimize, and didn't work your way forward. Because of no point you know, these leads and then you, your former boss. So they're recommending not only email, and use your email, figure out an app to plug into your Shopify because their email for being a card is not good. Also using Facebook Messenger that increases your repurchase a lot.