Ep 8: A Conversation On Advertising, Allies, and Action - How Crystal Thomas built her agency’s first D&I initiative from the ground up

Today’s episode features Crystal Thomas, Senior Account Manager at the advertising agency, Goodby Silverstein & Partners. Crystal holds her B.S. in Public Relations from San Jose State University and her M.A. in Marketing Communications and Advertising from Kingston University in London.

During her first year, Crystal faced the harsh reality that she was the only black woman at her agency and decided to take matters into her own hands by launching the company’s first diversity and inclusion initiative, GS&P Voices. Furthering her efforts, she launched Talk Shop, a filmed content series that brings unfiltered conversations about life and work from people of diverse backgrounds and identities. As a result of Crystal’s work, she helped triple the number of black employees at her agency in a year and a half.

Listen as we dive into how Crystal teamed up with internal allies, presented the idea to agency leadership, and changed the climate of inclusivity at her company for the better.

Available now on Apple Podcasts, Spotify, Google Play, and Stitcher.

Show Notes

Connect with Crystal Thomas via Instagram @crystalgurl1908

Check out Talk Shop Episodes 1-4: https://www.youtube.com/watch?v=ncR5h2znd24

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