How To Build A Successful Business Model With Dr. Adam J. Bock

Dr. Adam J. Bock is an academic entrepreneur, financier, tech-venturing expert, and co-author of a must-read book which is called The Business Model Book.

The Business Model Book is an incredible resource which cut through the noise of understanding how to use business models and business model analysis to start your next venture.

With Adam, we went in-depth into the business models world.

• How did you get into the study of business models?
• What business models are not?
• Were business models born with the Internet? (A brief history of business models)
• What are some other common myths that surround business models?
• Is business models analysis a primary tool for business experimentation?
• What’s a definition or effective definition of business models?
  • The academic definition
  • The entrepreneurial definition
• What are some of the business models tools available, and how to use them?
  • The lean canvas as an early stage business model tool
  • RTVN framework for a very early stage venture
• What are the SHaRP resources and why they matter?
• What’s the customer journey map and why it matters?
• What’s a business model narrative, and why it is essential?
• What are some of the key obstacles to designing a great business model?
• Suggested reading