Episode 28 - My 10 Favourite Business BooksAll of these books have helped me move my business forward. These are not motivational fluff, or "rah-rah, you can do it!" reads, these are some fantastic pieces of personal and professional development that could shape the future of your business. If you do not have an MBA (and aren't thinking of obtaining one anytime soon), then check out "The Personal MBA" by Josh Kaufman. In it, Josh covers parts of a business that you may not have discovered yet. "Rocket Fuel" by Gino Wickman talks about those of us who are visionaries in our businesses, and why the need for an integrator may be just the thing to push you forward. "Traction" (also by Gino Wickman) will cover how to map out your vision and systems in your business to help you grow and scale. "Influence" by Dr. Robert Cialdini, you will learn powerful strategies for selling and some basic psychology on how the human brain works, which ultimately leads people to make a buying decision. Are you interested in simplifying, prioritizing and getting clear on what to focus on? Then "The One Thing" by Gary Keller may be your next big read. "The Compound Effect" by Darren Hardy talks about how going too far too fast will not work in your favour. Instead, Darren will teach you how making small incremental changes will have a massive impact over time. There are four personality types in the world, Gretchen Rubin covers identifying both your own and your client's in her book "The Four Tendencies." "The Big Leap" by Gay Hendricks talks about the emotional side of entrepreneurship and how, as business owners, we often struggle and go through periods of discomfort. Habits, the good ones, of course, have the power to dictate our success. "The Power of Habit" by Charles Duhigg talks about how the things we do daily, weekly and monthly affect our business and the psychology of implementing new habits into our lives. If you are interested in how to better understand your brand and how to conveys to other people, then check out "Building a Story Brand" by Donald Miller. Links mentioned in this episode: Audiblehttps://www.audible.ca The Personal MBA, Josh Kaufmanhttps://personalmba.com Rocket FuelGino Wickman and Mark C. Wintershttps://www.eosworldwide.com/rocket-fuel Traction: Get a Grip on Your BusinessGino Wickmanhttps://www.eosworldwide.com/traction The Compound EffectDarren Hardyhttps://www.darryeenhardy.com The Four TendanciesGretchen Rubinhttps://gretchenrubin.com/book/the-four-tendencies/ The Big Leap: Conquer Your Hidden Fear and Take Life to the Next LevelGay Hendrickshttps://www.amazon.ca/Big-Leap-Conquer-Hidden-Level/dp/0061735361/ref=asc_df_0061735361/?tag=googleshopc0c-20&linkCode=df0&hvadid=292938044607&hvpos=1o2&hvnetw=g&hvrand=94864538504409748&hvpone=&hvptwo=&hvqmt=&hvdev=c&hvdvcmdl=&hvlocint=&hvlocphy=1002384&hvtargid=pla-434697743974&psc=1http://bigleapexperience.com The Power of Habit: Why We do What We Do in Life and BusinessCharles Duhigghttps://charlesduhigg.com/the-power-of-habit/ Building a Story Brand: Clarify Your Message So Customers Will ListenDonald Millerhttps://buildingastorybrand.com The One ThingGary Keller https://www.the1thing.comhttps://www.the1thing.com/podcasts/ Pre-Suasion: A Revolutionary Way to Influence and PersuadeDr. Robert Cialdinihttps://www.influenceatwork.com/principles-of-persuasion/ The Business of Thinking BigLianne KimPodcast #6; The Hero’s Journey with Salome Schillackhttps://www.liannekim.com/blog/6
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