Conversations for Research Rockstars
Business:Marketing
Great tip for your next big market research survey project
2017-12-18
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How do you prepare for big, new market research survey projects? Often, professional market researchers will do focus groups or in-depth interviews (IDIs) to generate hypotheses that will drive key content for the questionnaire design. But what if you don't have time or budget for those methods? We have a great tip.
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