Business:Marketing
Genevieve Day on Representing Influencers at Day Management
2019-07-30
Get all links mentioned in the episode here: http://bit.ly/129genday
Skip through the episode:
00:47 - Introduction
03:19 - Holiday destinations
06:38 - Growing up
10:30 - Principles learnt from her parents
12:20 - School and university
17:10 - How she defines success
21:28 - What PR means to her
23:40 - The importance of networking
27:45 - The catalyst for Day Management
30:49 - The rise of influencers
36:26 - First 6-12 months scaling up
39:39 - The sales process
46:18 - Ambassadorships & ROI
51:21 - Podcasters as influencers
54:13 - Learning from influencers
55:20 - Authenticity as a trend
59:52 - Leaders she admires
01:02:40 - What the future looks like for her
01:09:06 - If she could have a billboard anywhere
01:09:39 - Daily routine
01:10:19 - What’s in her fridge
01:11:41 - A quote she lives by
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