Lauren Vandiver Green is an inspiring fashion and travel blogger who calls the shots when it comes to brand deals and negotiations that work for her busy life as a mom. I was so excited to learn all about how Lauren builds relationships with brands to bring home 5 figures a MONTH in exciting partnerships.
In This Episode You Will Learn About:
- Why blogging and social media are so great for moms (2:00)
- Who Lauren is and how she got her start in blogging (3:28)
- how instagram has changed in the last 5 years in terms of the platform AND how brand collaborations work (7:30)
- Lauren’s process for working with brands (and her NUMBER ONE TIP for others looking to do the same) (16:30)
- The power of building relationships with brands for long term partnerships and success (20:30)
- The importance of professionalism and negotiation in your social media business (21:26)
- How Lauren finds brand deals (pitching vs. brands reaching out) (23:40)
- The evolution of an IG husband (if your husband rolls his eyes every time you ask him for a photo, then you will want to listen!) (26:00)
- LIKEtoKNOW.it and affiliant income (27:50)
- How to grow with your audience on social media (32:15)
- Lauren and Christy’s Disney collaboration dream (37:28)
- How Lauren has been able to travel and cruise the world for free (41:30)
- How bloggers utilize their own equipment as well as photographers for brand work (45:30)
- Rapid Fire Questions (49:00)
Resources:
- Follow Lauren on IG
- Shop Lauren’s presets
- Follow Christy on IG- www.instagram.com/christykeanecan
- MIP Insiders Facebook Group- https://www.facebook.com/groups/themommyinfluencerpodcast