The Impossible Marketing Problem of Science

How is it that good scientific theories can take 200 years to catch on while bad theories hang on for a century...even when empirical evidence that could settle the issue is close at hand? Rich Jacobs of the FutureTech Podcast asked if we could talk about how scientists can better market themselves and this is the conversation that unfolded. {LINK to FutureTech Podcast: https://www.futuretechpodcast.com/}