45: Owned Premium Lightweight Scooters - the Unagi story with CEO David Hyman
In this episode, Oliver interviews David Hyman, CEO of Unagi Scooters about the market for premium, lightweight owned micromobility. David’s background is in software and marketing, having previously been the CEO of Beats by Dre. Unagi has really nailed the owned scooter brand experience, and it’s a great discussion.
Specifically we dig into:
The origin story for the Unagi Scooter
Features and tradeoffs that they made in order to deliver the best ownership experience
The overall market potential for the space and how they’re thinking about it
The importance of quality and signalling for something that is personally owned, and how that differs from shared services
What he sees happening for the micromobility space, both owned and shared, in the coming few years
Their recent raise of $3m, who it came from and what they intend to do with it.
Catch us on Twitter @MicromobilityCo. Horace and Oliver are also active on their personal accounts and would love to hear from you.
Thanks to this week’s sponsor Particle. Particle provides an end-to-end IoT platform, from device management to connectivity to hardware for connecting micromobility vehicles to networks and reducing complexity as operations scale. For operators that I’ve talked to, they’re a godsend in the world of highly complex and competitive operations.
Visit Particle.io/micromobility to learn more and request a free IoT development kit. All podcast listeners will also receive a free consultation. Visit Particle.io/micromobility today.
Micromobility is coming to Berlin Oct 1st! Get tickets here.
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