Building Powerful Relationships with Chelsea Stroud

Episode 46 – Building Powerful Relationships with Chelsea StroudI sit down with a long-time client Chelsea Stroud of Parker Group Real Estate who is seriously the kindest, most positive person you will ever meet. Chelsea is a gifted relationship builder and understands that business is the long game, and she is in it to win it.  She shares the awkward start to her real estate journey and all the things she did to get customers. Some strategies were effective, others were not. As she says, she was "doing whatever it took" to achieve what she wanted and she was willing to try anything, even if it meant failing.We talk about using our positivity and personalities as a magnet to draw the right people to us. We also acknowledge that relationship building is a special skill and Chelsea gives her top tips on how to do it right. Finding new clientsChelsea strives to ensure that when people think of real estate they think of her. Her advice on where to meet clients is simple, be in places you enjoy and talk to people! Sometimes she organizes coworking days for other entrepreneurs, it’s a chance to get everyone out into the world instead of working alone. Being willing to just create something is key. Building relationshipsBuilding long standing relationships is key, as is learning to nurture people in general. Some of our best clients are like us in many ways, which is why hanging out in places where you are comfortable works so well. The competitionThe real estate field is saturated, so in order to stand out Chelsea genuinely cares and makes a point to really listen to her clients and get to know their needs. She is aware that as the business evolves, she must look for ways to add value in order to retain clients, and it’s not a cookie cutter approach. Another strategy that works is keeping time in her calendar to respond to new business requests, so leads don’t get cold. MistakesWe chat about how when a project or contract has been completed, it’s important to keep in touch with the client, whether on social media or by inviting them to events periodically just to keep in touch. Many business owners forget about the client after the work is completed. Sending a birthday message or putting a comment on social media goes a long way for keeping in touch. Read More: https://www.liannekim.com/blog/46Links mentioned in this episode: Chelsea StroudParker Group Real Estatehttp://parkergroup.caIG: https://www.instagram.com/parkergroupsells/A-Players Group Coachinghttps://www.mamasandco.ca/coachingDarren HardyCompound Effecthttps://www.amazon.ca/Compound-Effect-Darren-Hardy/dp/159315724X/ref=sr_1_1?gclid=Cj0KCQiAno_uBRC1ARIsAB496IUmln4IyzAhLQrIlzSyR5gSJQNFpN9JwSDdf9tK4kHXQHWKCGTu01EaAk-lEALw_wcB&hvadid=230023648282&hvdev=c&hvlocphy=9000899&hvnetw=g&hvpos=1t2&hvqmt=e&hvrand=18244724754836834158&hvtargid=kwd-299648589579&hydadcr=3293_10310815&keywords=the+compound+effect&qid=1573154356&sr=8-1The Business of Thinking Big PodcastEpisode #28: My Top 10 Favourite Business Bookshttps://www.liannekim.com/blog/28Episode #40: Network Like A Bosshttps://www.liannekim.com/blog/40Episode #34: Events That Grow Your Businesshttps://www.liannekim.com/blog/34Shelagh Cumminshttps://shelaghcummins.comAmazon Primehttps://www.amazon.ca/amazonprime?_encoding=UTF8&ld=SECASOA-goabk0055&node=15664730011&tag=googcana-20&hvadid=355748898644&hvpos=1t1&hvexid=&hvnetw=g&hvrand=1583713801652163839&hvpone=&hvptwo=&hvqmt=e&hvdev=c&ref=pd_sl_55reku2ih2_e&hvtargid=kwd-301556542223Mamas & Co.Your online community of smart, passionate mama entrepreneurshttps://www.mamasandco.caCandice Tulsieram360 Eventshttps://360events.caFox Theatrehttps://foxtheatre.caZoom Online video conference systemhttps://zoom.us/