How to Write a Good Recipe Book With Sean McCormack, Head Vet of Tails
You don't have to write a novel or a 60,000-word magnum opus to become an author. Successful recipe books can earn authors a healthy paycheque and build a brand in a way that's just not possible through other forms of media.
Sean McCormack is the head vet for Tails, a pet food company that provides personalised dog food in the United Kingdom and France. He's also the co-author of The Happy Dog CookBook, a recipe book for dogs.
In this interview McCormack explains:
And lots more
I start by asking Sean to explain what Tails do and why they decided to publish a cookbook for dogs with Sean.
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