Business:Management
How to Succeed at Pricing Your Products and Services
2020-03-16
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Mike Montague interviews Andrew Gregson on How to Succeed at Pricing Your Products and Services.
In this episode:
How and why Andrew got into pricing – and the multiple ways to do pricing
More people underprice than overprice
Negative and positive beliefs about pricing
Who makes the decisions on pricing?
The story of the Corvette and the Mustang
How to know if you have a pricing problem
The price waterfall
His favorite pricing model for services and intangibles
You need an exit strategy
Favorite business quote from Andrew
Best attitude, behavior, and technique for How to Succeed at Pricing
Find Andrew's book at: https://www.self-counsel.com/the-dark-art-of-pricing.html
The How to Succeed Podcast is a public and free podcast from Sandler Training, the worldwide leader in sales, management, and customer service training for individuals all the way up to Fortune 500 companies with over 250 locations around the globe.
Find white papers, webinars, and more in our free Sandler E-Learning Library: https://www.sandler.com/sell
Enroll yourself in our video self-study online courses at: https://shop.sandler.com/category/online-courses
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