Digital Marketing for Real Estate Investors

Digital marketing for real estate investors is a hot topic today. Learning how to use digital marketing to your advantage is critical for growing your business in 2020.   It not only helps you grow your business, but it’s also how you grow your brand and ultimately your bottom line.

Motivated sellers expect you to have an online presence today. It’s no longer optional. Digital marketing helps you become the go-to source for information so that you stand out from your competition.

 

So, how do you do that? 

You’re going to learn the answer in today’s show. My guest today is Bob Sparkins from Leadpages.  Leadpages is a service I have used for a long time now, and I love it.  Bob is a digital marketing expert.

He has been on a mission since 2006 to teach business owners around the world how to leverage digital marketing to impact more people with less effort. He is a former high school history teacher & academic team coach, a published author, and he lives in Minnesota with his wife and 2 kids. 

 

What is Leadpages Used For?

Leadpages does many things, but I use it mostly for lead generation and for building landing pages.

You can use it to collect leads for your business, build websites, and deliver quality information known as “lead magnets” to motivated sellers that find you online. This is how you get people on your list so that you can continue marketing to them.  If you’ve ever gotten one of my freebies on my website, you have been taken to a page I built inside Leadpages.  

The thing I love most about this service is the beautiful templates that you can easily customize for your business.  They are easy even for a non “techie” like me.  Another added bonus is that Leadpages will also host your pages for you saving you that additional cost. 

Please check out the resources at the bottom of the page where you will find a free 14 day trial to Leadpages.  You also want to be sure to get their free course, “Website in a Weekend”.  I’ll put those links below.

 

Show Notes

Bob shares some great information in this show. Here is just some of what we talked about:

How Bob went from high school teacher to a digital marketing expert The way real estate investors can leverage digital marketing in 2020 to outperform their competition The importance of building an online presence Digital marketing and your real estate investing business Lead magnets: what they are and why you need to have them on your website Lead generation How someone that isn’t tech-savvy and doesn’t have an online presence at this time can get started Prioritizing what you need to do when it comes to building your online presence Bob’s advice for anyone that feels lost in the world of digital marketing

 

Resources

Leadpages has a free course called, “Website in a Weekend” along with a 14 day free trial of Leadpages.  Be sure to get your free copy of the course while you can.  Just Click Here to get the course and your trial. 

This is the perfect opportunity to get in there and check out Leadpages for yourself with absolutely zero risk.  

If you love it as much as I do, you can get a 20% discount for your first month using the link below.  (If you decide to pay annually, that discount is applied to your entire annual purchase). 

***After the 14-day trial you will need to use this special link to get your 20% discount.  Just Click Here. Just let your free trial expire and sign up with this special discount link. 

 

How Much Does it Cost?

You can get started with Leadpages for as little as $19 a month. That’s a great deal!

 

Books Mentioned in this Show

Bob’s Book – “Take Action Revise Later” Guns, Germs and Steel by Jared Diamond Influence: The Psychology of Persuasion by Robert Caldini Shoe Dog: A Memoir by the Creator of Nike by Phil Knight and Norbert Leo Butz

 

Quick Question

Do you have freebies on your website to entice people to sign up? If you don’t, now’s the perfect time to get started.

 

Be sure to stop by the Louisville Gal’s Real Estate Blog and pick up your freebies!

 

 

 

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