John Acton, managing partner at DPI Europe, discusses overcoming the seven deadly corporate mindsets to stimulate innovation in corporations. We cover:
- Content vs critical thinking consultancy
- Bureaucracies smothering creative thinking in a big organisation
- What is a deadly mindset? And how does it relate to innovation?
- Stripping away barriers to innovation
- Breaking out of cycles
- The problems of “processes”
- Power struggles and internal politics
- How companies can disrupt themselves
- Priorities and knee-jerk responses
- Table-thumping!
- The budget battlefield
- How start-ups can punish big corporates (like postal operators) for failure to innovate
- The bonus system and linking reward to innovation
- Generating ideas
- Growth is underpinned by innovation, which is underpinned by creative thinking