S04 Episode 199 | BRIGHTLY, USING TECH FOR SOCIAL GOOD + BUILDING A VALUES-DRIVEN COMMUNITY AROUND CHANGE

In episode 199, Kestrel welcomes Laura Wittig, the cofounder and CEO of Brightly, to the show. A curated discovery platform, Brightly aims to empower conscious consumers around the world. Laura is also the co-host of the Good Together podcast.

“You are sending a message to the big corporations of the world — whether you are purchasing Fair Trade coffee at Target or you’re purchasing something from a small brand.” -Laura Wittig, cofounder + CEO of Brightly

On this week’s show, Laura shares more on her unique background working with companies like Google, Amazon, and Adobe, and how those experiences helped her eventually launch Brightly.

Additionally, Laura shares her thoughts on whether the tech landscape is shifting to bring more social good into the mix, and how COVID-19 has already transformed the future of tech.

The below thoughts, ideas + organizations were brought up in this chat:

“Eco-Friendly Finds From Target” on Brightly’s TikTok

“What’s Your Sustainability Superpower?” Brightly Quiz

Natalie of Sustainably Chic

“Why Your Clean Beauty Routine Makes A Difference” with Tiila Abbitt on The Good Together Podcast

Podcast suggestion from intro: Gina Rae La Cerva on Green Dreamer by Kámea Chayne