There’s a lot of people out there trying to dominate their industry and take over. This isn’t the smartest goal and in some ways, it’s selfish. No one on the planet wants to know about or care about your goal of taking over. Ask yourself, how does it benefit your follows, fans, customers and clients? How does it serve them or benefit them?
If you want to be good at marketing and grow your business you need to find out what problems you can solve and package and write stories about them so that you can monetise them. People will only watch and listen to you if you’re serving them and meeting their needs. So drop the world domination goal you’ve set yourself and get out there and solve problems.
KEY TAKEAWAYS
If you want to make a difference in the world and make a fortune, you need to solve meaningful problems and discover what you can do to help your audience. Aim to create a product to meet the needs of your clients and your customers, to care, serve, solve and grow through constantly improving your offering.
It’s okay to be selfish in your goals when you need to fix your own problems. It’s okay to focus on yourself and your family when you’ve got nothing in your family. But when you’ve gone beyond your basic material needs its time serve a bigger goal of helping others.
BEST MOMENTS
“If you serve your community your community will lift you up.”
“Aim to lift other people up and you will get what you want out of it.”
VALUABLE RESOURCES
Money Book - Rob Moore
ABOUT THE HOST
Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor and property educator. Author of global bestseller “Life Leverage” Host of UK’s No.1 business podcast “The Disruptive Entrepreneur”
“If you don't risk anything, you risk everything”
CONTACT METHOD
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