Welcome to another episode of The Disruptive Entrepreneur Podcast!
If you’ve got loyal clients and customers clutched on you, better do everything to let them hang on to you. In this episode, learn what are the best ways to show your appreciation and gratitude towards them. You’ve gone a long way to have these clients improve your sales, marketing, and brand alone so at least make it personal. It’s time to discover the 15 ways how to cultivate the relationships with your clients so make sure to listen to this episode.
KEY TAKEAWAYS
Book in weekly random surprise customer service calls – at least 5 calls a week. Introduce yourself. Just try to listen to them with no marketing motives.
Send birthday cards. It can be e-birthday cards but it’d be best if they were handwritten and mailed for your best clients.
Comment and engage them on social media. We highly value the brand to be untouchable or how it will be perceived. But this is just to show that you care.
Gift for signing up. Try to be personal especially for your client for more than 5 years.
Personalized gifts. Find out what they want secretly; they’d love the surprise and effort you put into it.
Do what you say you are going to do. If you say you’ll get back in 24 hours, do it within 2 hours. Exceed their expectations. Smash the deadline.
Admit mistakes. If you’ve failed in an area, fix the area. Clients are not expecting you to be perfect. They’re expecting you to handle challenges well.
Actually care. Have a demographic of client you want to serve. You create your marketing and messaging by this. You’re niching where you want to go. You don’t have to pretend you care about others also.
Keep them giving loyalty discounts. Reward them as a client. Spend more on them if they stayed longer.
Give them time with you. Spend time with But be careful not to commoditize yourself by doing everything everywhere.
Personal video messages. In this very forward technology era, make use of audio-video functions. Record a personal video thanking them.
Actually listen to them. Ask for feedback. Then, do what is right and necessary. Always make sure to uphold your brand.
Be careful with recommendations. Recommend someone that you already have tried have great service to offer.
BEST MOMENTS
"Finding out what they like secretly and giving them what they want is a really great thing."
"Exceed the expectations. If you're going to make any promise, you've got to deliver and overdeliver on that."
ABOUT THE HOST
Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor and property educator. Author of global bestseller “Life Leverage” Host of UK’s No.1 business podcast “The Disruptive Entrepreneur”
“If you don't risk anything, you risk everything”
CONTACT METHOD
Rob Moore Official Website
Rob’s Facebook
Rob’s Twitter
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