It’s great when you coin a phrase that really resonates with people, right? Until they start using it for businesses and ventures that are at odds with the meaning of it… Aminatou Sow and Ann Friedman, hosts of the podcast Call Your Girlfriend and authors of the new book Big Friendship, talk about what their term Shine Theory really means and what they had to do to keep it that way.
Find out more about this episode at theallusionist.org/shinetheory.
The Allusionist is a proud member of Radiotopia from PRX, a collective of the finest independent podcasts. Find them all at radiotopia.fm.
The Allusionist's online home is theallusionist.org. Stay in touch at twitter.com/allusionistshow, facebook.com/allusionistshow and instagram.com/allusionistshow.
This month, the Allusionist is sponsored by:
• BetterHelp online licensed professional counselling. Get started today at betterhelp.com/allusionist and receive a 10% discount off your first month with the discount code ALLUSIONIST.
• Bombas socks, thoughtfully engineered for comfort and durability - and for every pair of socks you buy, Bombas donates a pair to someone in need. Get twenty percent off your first purchase at Bombas.com/allusionist.
• Mejuri, ethically sourced fine jewelry for everyday wear, without the markups. Visit mejuri.com/allusionist for 10% off your first order.
• Catan, the fun collaborative boardgame where you settle, build and trade on the island of Catan. Allusionist listeners get 10% off the original base game Catan at catanshop.com/allusionist by using the promo code ALLUSIONIST at checkout.
• Molekule, air purification reinvented. For 10% off your first air purifier order, visit molekule.com and at checkout enter the code allusionist10.
• Squarespace, your one-stop shop for creating and running a good-looking and well-working website. Go to squarespace.com/allusion for a free trial, and use the code ALLUSION to get 10% off your first purchase of a website or domain.
• Progressive. See your insurance options and start a quote online at progressive.com.
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