E107: Raising Capital and Real Estate Syndication with Ekaterina Stepanova & Dylan Marma
Ekaterina Stepanova & Dylan Marma are co-founders of EquityTree, a software platform dedicated to helping commercial real estate investors manage their deals and Investor relations. They also provide educational support throughout the entire investment process.
Coming from different real estate industry events, Ekaterina and Dylan both saw the opportunity to collaborate and bring this platform out to both early investors doing JVs and buying their own deals as well as those investors who are leveraging their networks and scaling with syndications.
Here are some power takeaways from today’s conversation:
What is EquityTree and its mission?Episode Highlights:
What is EquityTree?
The project was created from a place of passion. Their mission is to be able to create a community around the product and create a platform of people dedicated to serving their investors.
One of the issues this tool seeks to address is the lack of transparency around the private investment space. Through this platform, people taking on joint ventures (JV’s) can give investors the best experience possible.
Solutions EquityTree Provides
Keeping things organized: Eliminates endless email chains and Dropbox foldersEquityTree is not just a software. It’s built to ultimately give you a platform that'll help you grow and become a better operator in its fullest effect.
Making Decisions Around Raising Capital and Syndication
Dylan encourages investing in real estate for a pretty substantial period of time, prior to bringing any investor capital. Or to have a more experienced partner with you the first time you do it to make sure they're able to protect you.
Syndication is a short-term solution to create wealth. This is a great path to take if you have more ambitious goals of creating some serious wealth over time. Or if you're the type of person who gets excited working on large projects, bringing people together, and collaborating with them.
Finding Your Partners
Credibility is key. It's important to find credible partners backed by experiences and leverage those. Especially when it comes to people's capital and their life savings, they want to work with someone that is credible.
Resources Mentioned:
Visit EquityTree.io/GetInTheCircle to get a PDF of the 5-Step Fundraising Process
Apps Mentioned:
Spar - for accountability
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