Running the Bases with Small Businesses
Business:Entrepreneurship
Five Echelon - Strategic Marketing Consulting Services
2020-08-24
Running the Bases today with Eric Dickmann the CEO & Founder of The Five Echelon Group - a Strategic Marketing Consulting Services agency. The Five Echelon Group offers strategic marketing consulting services including their primary offering, a fractional executive service they call CMO On Demand.
Eric shares his experience surrounding the launch behind Five Echelon. After years of working in the financial services and information technology industries, including 18 years at Oracle Corporation, he ventured into the world of entrepreneurship by founding The Five Echelon Group. The company focuses on building and executing marketing strategies for small and midsize businesses. As part of this service offering, Eric serves as a Virtual CMO for multiple companies.
“Reducing customer friction” is constantly at the front of Eric’s thoughts. How to reduce the processes and policies of a company in order to truly provide an exceptional customer experience. We explore this concept and what any small business leader can do to improve the experience for their customers and grow their business.
It’s a thought-provoking show as we explore customer interactions, growth in marketing and creating a work-life balance in our new world of pandemic careers. And, what exactly is the meaning behind his agency’s name.
Learn more about Five Echelon and strategic marketing services at https://fiveechelon.com/
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