Make Marketing Suck Less for Expertise-Driven Solo Businesses
Business:Marketing
Do you remember the first time you felt like you fit in somewhere? I promise this is very relevant to finding what your business stands for because this is exactly the way you want your audience to feel.
Today I'm sharing a recent epiphany I had about marketing, outlining the difference between a cult following and a business built for the masses. You have to find which thought leadership is right for you in order to attract your people.
Tune into the full episode because I'm sharing 3 questions you can ask yourself in order to find who your business stands for. Visit this episode's blog post for a transcript and resources: https://drmichellemazur.com/2020/08/who-does-your-business-stand-for
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