How to Market and SELL CREATIVE Services (Karla Singson)
As a little girl, she wanted to become a writer, but after her parents encouraged her to go into marketing, Karla Singson found a way to use her creative skillset to not only make money but do so unconventionally. From writing wedding vows, Tinder bios, and being super funny on Facebook, Karla shares with us how to lean into what makes us unique in order to become a successful (not starving) artist.
Karla Singson is an award-winning writer, speaker, and entrepreneur. She founded a couple of online and physical businesses and continues to lead the marketing for these brands in the events, PR, recruitment, and gifting space. To date, she leads Scalewind, a company that does managed outsourcing for tech, creative, and support services.
Connect with Website: www.karlasingson.com/ and www.scalewind.com
QUESTIONS ASKED:
How do we find ways to get paid to be creative? How do we market ourselves while BEING ourselves? How do you bring more of YOURSELF into your business?
FROM TODAY’s EPISODE:
How to market creative services and why PROOF of results is so important Why using “dramatic demonstration” will set you apart How marketing is about confidence and bravery Why you have to be at a certain point in your business before you have the “luxury” to be yourself. Why she believes journaling is the best way to heal yourselfRESOURCES:
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