458. Insights: BaaS in the US - user experience is the basis of competition

Simon Taylor hosts this episode and is joined by some great guests to talk about banking as a service with a particular focus on the US market. This week's guests include: Nigel Verdon - CEO of Railsbank Omri Dahan, Chief Revenue Officer at Marqeta Sankaet Pathak, CEO of Synapse Melissa Stringer, Product Lead 11:FS Kicking the discussion off, the panel recaps the market and establishes what banking as a service actually is, what it allows customers to do and how it differs from banking services. Diving deeper, they go on to discuss the reasons why BaaS is so popular in the industry right now and how BaaS operates differently in the US compared to the UK and Europe. Rounding off the discussion, Simon and guests talk about how BaaS is changing businesses and the future of financial services. Banking as a Service is deconstructing the banking stack. It's enabling brands to embed finance more easily, and to tailor financial products to specific customer needs. This is presenting new opportunities for specialised providers and offers banks extra revenue streams. Download our report for a comprehensive, no BS view of what Banking as a Service is and what it means for the industry. Head to bit.ly/bankingasaservice. Fintech Insider by 11:FS is a podcast dedicated to all things fintech, banking, technology and financial services. Hosted by a rotation of 11:FS experts including David Brear, Simon Taylor, Jason Bates and Sarah Kocianski and joined by a range of brilliant guests, we cover the latest global news, bring you interviews from industry experts or take a deep dive into subject matters such as APIs, AI or digital banking. If you enjoyed this episode, don't forget to subscribe and please leave a review Follow us on Twitter: www.twitter.com/fintechinsiders where you can ask the hosts questions, alternatively email podcasts@11fs.com! Special Guests: Melissa Stringer, Nigel Verdon , Omri Dahan, and Sankaet Pathak.