Why defining your law firm’s “ideal client” might be a bad idea.
Do law firms REALLY need to define their "ideal client" to generate high-quality online leads? How can a law firm have an "ideal client" when they do MULTIPLE practice areas for many different types of people? Or is this just a bunch of marketing/branding mumbo jumbo from people who have no idea what it's like to market a law firm? Let's find out!
Free law firm marketing plan:
https://legalsites.com.au/law-firm-marketing-plan-free-download/
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