Airbnb's localization in China #20

Airbnb is one of the few global products that's not banned in China. That means they have to get their localization right in order to compete with local alternatives like tujia.com or xiaozhu.com. Starting with a name change to "Abiyang", listen to what the team at Airbnb China has done.

This podcast was recorded on a live stream. I started my Twitch channel with the goal to show Localization Live. 100% transparency, 0% bullshit. Watch me LIVE at http://bit.ly/AndrejZitoLIVE

This is episode #20 of my speaking practice, also known as the Localization Podcast :) #localization and #translation news across social media delivered to you by the power of my voice.

Sources: https://www.msn.com/en-us/news/markets/airbnb-china-president-localization-is-key-if-we-want-to-be-successful-in-the-country/ar-BBWZp8M

Thank you for listening and enjoy :)