AMZPPC #97: Prime Day Preparation: Capitalizing on the Most Important Days of the Year

Prime Day is almost here! The Super Bowl of Amazon PPC is right around the corner, and it's time to get prepared. How should you change your bids? What ACOS should you expect? These questions, and more, are answered in today's episode.

Mike and Bobby Pulte, from Search Scientists, breakdown how you can make the most of Prime Day 2020 and what makes Prime Day different from any other day.

We’ll see you in the Badger Den!

Episode Highlights:

• 1:10 Intro
  
• 4:40 Why Q4 in 2020 is so important
  
• 6:40 Prime Day metrics
  
• 16:00 Optimizing for Prime Day
  
• 20:30 Closing thoughts
  

Links & Resources

• Search Scientists: https://www.searchscientists.com
• All our episodes and show notes are available at https://www.adbadger.com/podcast
  
• Try our Amazon PPC Software, Ad Badger Version 2: https://www.adbadger.com/pricing/
  

Have a question or suggestion for the show? Leave a Voicemail: adbadger.com/voicemail or 833-BADGERZ

Podcast edited by Pedro Moreno