Pricing for the self employed creative is a very mysterious area. There's a certain level of discomfort around talking about pricing and a lot of secrecy around how service providers land on that final magical figure.
Amy and Bo ask each other about their own pricing journeys, common pitfalls creatives fall into when pricing their services and how they've each arrived at a pricing structure they are comfortable with.
In this episode:
•Amy and Bo ask: why do we find it so difficult to talk about money and pricing?
•Amy asks Bo how she prices her photography services.
•Bo talks about the hidden costs involved in a shoot.
•Bo asks Amy about how she prices her writing services.
•Amy describes her 'pricing journey' and having conversations with other writers about how they price.
•Bo describes a common pricing trap a lot of photographers fall into when they're starting out.
•Bo tries to break down pricing for a photographer who's just starting out in the industry.
•They discuss working with clients to help them understand the value they're providing and the scope of the project.
•They wonder whether structuring your services into packages is an easier way to communicate the value of your work.
•They respond to a community question: should you ever work for free?
•They discuss passion projects and the concept of the 'starving artist'.
•Bo explains why photographers have a giggle about 'dying of exposure'.
•Amy asks Bo what she's been working on this week.
•Bo and Amy share their small wins for the week. Amy's is significantly underwhelming.
•Bo shares her pricing mantra and it's priceless!
•Bo and Amy share their favourite follows on Instagram.
Links:
Artist Leora Farber
https://www.uj.ac.za/contact/Pages/Dr-Leora-Farber.aspx
Musician Mama Kin's Instagram: @mamakinpics
A year of climate action by Nicole Hodgson
http://52weeks.nicolehodgson.net.au/
Thanks so much for listening! If you enjoyed the episode, please leave us a review or share it with your soul trader mates! Have a question? Email us at soultraderspodcast@gmail.com or tag us on Instagram using the hashtag #soultraderspodcast. You can also find us on Instagram: Amy's Instagram @amy_snoek Bo's Instagram @b_o_w_o_n_g
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