13. The three kinds of viral growth and how to use them in your startup

Virality is the holy grail of business growth strategies. In this installment I explain the three kinds of virality and how you can leverage them in your startup. Investors love viral business models, but are also skeptical of the claim. Through early testing and clear analysis, you can show why your company has the potential for viral hyper-growth.

Video: https://www.youtube.com/watch?v=jyxTtZ6Gl0w

Blog: https://www.feeltheboot.com/blog/virality