Make Marketing Suck Less for Expertise-Driven Solo Businesses
Business:Marketing
4 Questions Every Business Owner Needs to Answer to Make More Sales
Well, isn't that curious? Curiosity and staying curious is one of the core values of my company Communication Rebel. And I'm curious by nature. I always want to know how something works, or I want to hear the backstory of how you came up with that remarkable idea. I'm constantly reading to find out more information so that I can understand the world better and satisfy my curious nature.
But to operationalize curiosity in my business, well, that means asking better questions. With my clients, I ask questions about the assumptions they are making about their audience and their most ideal clients. If I don't understand something, I ask. If I want to know the why behind a certain belief, a really strong stance, I dive in with a better question.
But I also do this in all the other areas of my business. With my marketing -- if a post on Instagram works very well, I wonder, “Huh. Why did that get so much attention?” If one flops and I thought it would do well, I ask myself, “Huh. What didn't work about this post?”
I'm always asking more and better questions so I can get better results for my clients and my business.And today, I want to ask you some questions that finding the answers to will help you make more sales in your business. It will also make marketing so much easier and help you become known for your ideas and your work. If you're ready to have your curiosity piqued and you want to answer some better questions that will help you grow your business, then keep on listening because we're going to do this.
Tune into the full episode to hear more: https://drmichellemazur.com/2020/10/4-questions-every-business-owner-needs-to-answer-to-make-more-sales.html
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