98. Lazarus Chernik gives the role of an art director and what they are looking for

Lazarus Chernik has been an art director for over 20 years working with Fortune 100 giants as well as small businesses in need of reaching their next level. He was asked to discuss do's and don'ts of working with an art director. He provides key and vital things artists need to know to work with an art director and things to avoid. He does this by explaining what the art director's job is and explaining what the artist's job is.