Blending Interests and Building BRAND on TikTok & Twitch (Jose Garcia| Raiden Photos)
He said as a kid he was “socially awkward” and bullied. He found community in an unconventional way and is now using his personality to build a brand online and create a community for others who may feel outside the box as well.
Today we are talking with Jose Garcia who has built a massive audience on TikTok using memes and a well-developed comedic timing. He shares with us about the art of blending multiple interests and leaning into all the unconventional parts of your personality. Connect with him: Tiktok.com/@raidenphotos
WHO IS JOSE?
Originally a photographer who just wanted to build a social media presence, Jose joined TikTok mainly to post behind the scenes videos of photoshoots and tutorials. Then one day, he was browsing Reddit, laughing to himself and having a blast commenting on posts. He had the thought, “You know what? Why don't I just record the random one-liners and reactions and make a video rather than just killing time? ” Little did he know that one piece of content would change his life.
TOPICS:
The secret of the meme culture & comedic timing Moving past overthinking content Blending interests and building a personal brandRESOURCES:
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